Abe is a major practitioner of the brand audit process. He has consulted to major media and corporate operations in China, Ecuador, Finland, Hong Kong, India, the Philippines, the U.K. and the U.S.
He currently is working or recently has worked with:
  • ABM / American Business Media. Developer, ongoing executive programs for fast-track B2B executives; judge, Jesse Neal Awards; former member, ethics committee.
  • ASBPE / American Society of Business Publication Editors. Speaker, member of ethics committee, co-researcher, study on digital attitudes.
  • Access Intelligence. Brand audits of MultiChannel Merchant, Chief Marketer, Rotor & Wing, Power.
  • American Society of Magazine Editors. Judge, National Magazine Awards.
  • Hospital & Health Network. Brand audits of two magazines.
  • Leadership magazine. Brand audit.
  • Inside Unmanned Systems. Continuing brand-building.
  • Society of Publications in Asia. Judge, SOPA Awards.
  • Vincentz Network. Strategic planning for German corporation in Santa Barbara.
  • Writing coaching. Managing editor, major B2B health magazine; freelance writer, Santa Barbara.

Past media clients:

  • Academe magazine. Editorial consultant; member, editorial advisory board.
  • Advanstar Communications. Brand Editorial Co-Reviewer 1997-2009
  • Allured. Contest judging.
  • ASIANNGO. Content review of this funding agency’s digital magazine and collateral material – Manila.
  • BPAWW. Editorial workshops, Beijing.
  • Council for Advancement and Support of Education (CASE). Presenter, annual meeting, Chicago.
  • Chicago Times magazine. Editorial consultant.
  • Crain Communications. Ethics presentation to managing editors, Detroit.
  • Global Sources (Hong Kong, Manila) – editorial consultant, contest coordinator
  • Hearst Corporation – retreat facilitator, Hearst Magazines; co-coordinator and presenter, Hearst Management Institute
  • HT Media (Hindustan Times). Management retreat, New Delhi.
  • Johnson Hill Publishing (now Cygnus). Editorial retreat.
  • Lebhar-Friedman. Judge, Blue Chips Award; presenter, editorial retreat
  • Magazine Publishers of America. Co-facilitator, board retreat; co-researcher, magazine experience study.
  • Malaysian Publishers Assn. Editorial retreat, Kuala Lumpur.
  • Meredith Corporation. Contest judging.
  • Miller-McCune. Member, Editorial Advisory Board.
  • National Jeweler magazine (Nielsen). Editorial review.
  • Putman Publishing. Editorial reviews.
  • Rayli Group. Editorial retreat, Beijing.
  • Shenzhen Press Group. Editorial retreat, Shenzhen.
  • Society of American Travel Writers. Coordinator and judge, Lowell Thomas Awards; presenter, annual meeting in Quito.
  • Spin magazine. Editorial review
  • Reed Business Information. Editorial retreat.
  • Talentum magazine. Editorial workshop, Helsinki.
  • Vance Publishing. Editorial retreat, contest judging.
  • Western Publishers Association. Presenter, annual conference.

Past corporate clients:

  • Abbott Laboratories. Consultant, Abbott World magazine.
  • Eaton. Magazine reviews and workshops.
  • Goldman Sachs. Client presentation on China and India.
  • International Paper. Plant newsletter critiques and writing workshop.
  • Microsoft. Editorial retreat for marketing groups.
  • National Investment Relations Institute. Editorial workshop.
  • Tellabs. Editorial workshop.


Suzanne has consulted to many Fortune 100 companies and some of the best journalism think tanks.

American Express

American Press Institute

ArcelorMittal Steel


BAE Systems

Baxter International



Chemical Lime

CNA Insurance


Dean Foods




Federal Reserve Bank


Goldman Sachs

Governors State University

Harris Bank

HAVI Group

Hewlett Packard

Illinois Tool Works

International Truck & Engine

JPMorgan Chase

Lompoc Unified School District

Magazine Publishers of America





Northwestern University / Media Management Center and Medill School of Journalism

Oxford Instruments


Pride Container

Purdue University

Quaker Oats




Santa Barbara Unified School District

University of Chicago Hospitals

United Way of Santa Barbara

United Boys & Girls Clubs of Santa Barbara County

United Way of Santa Barbara

W. W. Grainger